SFC SHANGYING CINEMA LUXE

PrizeOfficial Selection in Decorate (interior)
CompanyPULSE ON PARTNERSHIP LIMITED
ArtistAJAX LAW & VIRGINIA LUNG
CategoryProfessional
Video URLView

Since the advent of sound in cinema, the film score has become an integral part of the movie experience. The designers were inspired by the film music and also by the name of the shopping centre where this cinema is located that contains a Chinese character which means ‘piano’. These 2 elements worked together and motivated the designers to come up with ‘strings’ as the design theme for this project, hoping that this cinema design will create yet another timeless classic as if an epic film with a rousing music score.