The Racket Submarine

To celebrate its 30th anniversary, WADA Sports is moving to a newly built headquarter and main retail shop. The interior of the shop has a gigantic elliptical metallic structure which role is both building and embodying the racket fixture. Traditional hooks are inconvenient to browse the products, but in this fixture the rackets are arranged in series perpendicular to the customer and made easy to pick up one by one to feel the difference of touch, thickness, and weight. Above, the elliptical shape is used as a display of various valuable rackets collected from all over the country. This collection of valuable rackets transforms the shop’s interior to look like a museum of rackets. In this design the rackets are not only products but the tectonics that defines the space itself.