We worked on designing and producing nearly every element of the guests' experience. The Sashi logo exhibits the plus sign sub-logo, Pill Gothic 600mg font, and Sashi color palette of deep red, bright red, chocolate brown, white, with signature wood accents. The vision for the restaurant branding pieces was to create a "beach-side 30-something magnet" in a gem-like setting. We took a holistic approach to design a complete dining experience.
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