Bare by Olay Cosmetic Packaging

PrizeOfficial Selection in Illustrate (graphic)
University/SchoolUniversity of North Texas
ArtistHana Snell
CategoryNon-Professional

Bare by Olay is an invented, millenialized spin-off brand for Oil of Olay. Marketing towards a younger female demographic, the packaging expresses youth and natural beauty through ethereal, stylized botanical illustrations, balanced with a delicate typography setting. The logotype is inspired by the butterfly, a symbol for spirit, life, and resurrection. Embracing unabashed femininity and strength, Bare by Olay gives you luxe, bohemian, girly vibes while providing women with skincare that promotes effortless beauty and self-love. Shake what nature gave you!

Bio
My name is Hana (pronounced like "Ohana means family"), and I’m a designer, illustrator, and lover of Italian visual culture. I’m currently based in Frisco, Texas, but my heart will always belong to my vibrant home-city of New Orleans, Louisiana. At the moment, I’m finishing up my BFA in Communication Design at the University of North Texas with a concentration in Graphic Design and minors in Merchandising and Art History. I have a passion for creating visuals that are holistic and content-driven while bringing solutions to life through meaningfully crafted print and digital creations.